MSN China has initiated an MSN Messenger campaign allowing Chinese netizens to express their “prayers and blessings” toward the “Wenchuan earthquake disaster area” by changing their MSN signatures to display a rainbow.
This campaign follows in the footsteps of the recent “(L) China” MSN and QQ IM campaign. For every MSN users who add msn-rainbow to their nickname, MSN-China will donate 0.2 yuan to the victims of Sichuan earthquake. It might seem little but every important.
According to MSN, the rainbow represents hope and a good things to come: “We (MSN) believe that there is always a rainbow after the wind and rain.”
Participation in the campaign only requires adding an “(R)” before your MSN Messenger screen-name.

